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Using social media for marketing can enable small business looking to further their reach to more customers. Your customers are interacting with brands through social media, therefore, having a strong social media marketing plan and presence on the web is the key to tap into their interest. If implemented correctly, marketing with social media can bring remarkable success to your business
Social networking has captured the imagination of users and businesses alike. More and more businesses today are using the social web for marketing. According to the CMO Survey, spending on social media outlets such as Facebook and Twitter, currently at 11% of marketing budgets, is projected to rise to more than 21% over the next five years.
All this social media hype has led to an explosion of social marketing channels, products, and services. However, there is still a lot of grey area in measuring the impact of social media marketing.
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